| Name: |
Dr Isaac Cheah |
| Position: |
Senior Lecturer |
| Organisation: |
Curtin University |
| Department/Division: |
School of Marketing |
| Organisation type: |
Academic |
| Website: |
www.curtin.edu.au |
| Primary Areas: |
Advertising, Marketing & PR (Marketing) |
| Expertise: |
Consumer behaviour, including attitudes of consumers to products in relation to where they are manufactured/owned. |