Dr HS (Hyun Seung) Jin

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21 since 26 Jun 2015

last updated 26 June 2015
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Dr HS (Hyun Seung) Jin

Name: Dr HS (Hyun Seung) Jin
Position: Senior Lecturer
Organisation: Queensland University of Technology
Department/Division: Advertising, Marketing & Public Relations
Organisation type: Academic
Website: www.qut.edu.au
Primary Areas: Business & Management
Advertising, Marketing & PR (Advertising)
Expertise: Advertising; Integrated Marketing Communication; Consumer Behaviour; Social Marketing; Creativity in advertising; Memory; Relative perceptions; Cause related marketing; Public health; Mental health; Stigma
Notes: Prior to joining QUT, Dr Jin worked at Samsung Co. in Seoul, Korea and taught at Kansas State University and the University of Missouri at Kansas City in the United States. Dr Jin has published articles in Journal of Advertising, Journal of Advertising Research, Psychology & Marketing, International Journal of Advertising, Health Marketing Quarterly, and Journalism & Mass Communication Quarterly.